WightGuide

Connect With More Visitors Today

Wightguide brings the best of the Isle of Wight together in one simple, easy-to-use app. From places to stay and eat, to attractions and experiences, it helps visitors discover more of what the Island has to offer and make the most of their time here.


Designed to inspire exploration and encourage longer stays, Wightguide showcases the Island’s breadth, variety and appeal in one trusted place.

Coming soon — free to download on Google Play and the iOS App Store.

Why List Your Business?

The way visitors plan their trips has changed.

Increasingly, and particularly among younger generations, people no longer rely on traditional websites to decide where to go and what to do. Instead, they expect to find everything they need through apps: from inspiration and travel planning, to navigation, recommendations and booking decisions.

Guiding The User

Why Choose The IOW

We tell potential visitors what makes our Island such a special, fun and interesting place to visit.

How To Get Here

We help visitors access the Island, cross the Solent, and navigate their way around while they are here.

What To Do

Visitors can discover the Island’s incredible attractions, historic gems, landmarks, and more.

Where To Stay & Eat

Accommodation and restaurants are featured on the app, allowing your business to be discovered by visitors.

Where To Explore

App users can plan adventures in nature, beaches, and coastal walks, from tranquil bays to cliff-top trails.

Who We Are

Wightguide has been developed by a separate company formed by the team behind The Royal Hotel, Ventnor. While there is a clear connection, and we are happy to be open about it, the app has been created to represent the whole Island, not any single business.

The Royal will be featured within Wightguide in exactly the same way as other hotels, restaurants, attractions and accommodation providers. There will be no preferential treatment, and the platform is designed to give fair and balanced exposure across the Island.

Walking Alongside Island Marketing

Wightguide is not intended to replace or compete with existing Island marketing activity.

From an early stage, Visit Isle of Wight was consulted on the concept before development began and expressed their support for the idea. The app is designed to complement and support existing destination marketing by offering visitors a practical, on-the-ground tool once they are considering, or already on the Island.


Our aim is to add value to the wider tourism ecosystem and help drive engagement with Island businesses.

Listings & Commercial Model

To encourage early participation and ensure the app launches with a strong and representative range of Island businesses, we are offering free listings for an initial six-month period.

After this introductory phase:


Listings will be priced very competitively

Pricing will be developed in discussion with partners


There will be optional opportunities for businesses to be ranked higher within their category for limited periods, at a small additional charge


Our goal is to keep Wightguide accessible to businesses of all sizes, while creating a sustainable platform that continues to benefit the Island long term.

 

Download WightGuide today and start exploring – your next adventure is just a tap away.

Available on Google Play and iOS App Store.